Girl in Florence aka Georgette Jupe

I started this blog as a writing outlet for me to share what it is I adore about the beautiful city of Florence and Italy also sharing travel tips and stories along the way. Now 'Girl in Florence' includes advice for Florence, artisan features, interviews with locals, tips for life in Italy and travel posts from all over Europe. I'd love to think of myself as a fearless badass but If I am keeping it 100% real on this blog a quote that I sort of live by is"I haven't failed. I've just found 10,000 ways that won't work." I hope you enjoy this journey with me.

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Italy blogs I love

Embrace your inner tourist
Embrace your inner tourist

When I first came to Florence, Italy – long before I ever decided to start writing this blog, I used to absorb myself in different blogs based here as inspiration. While now I tend to read a variety of both Italian and English ones, at the end time my Italian wasn’t so great and I was looking for perspectives similar to mine. Namely combing through stories of people who had started a new life, new job, new love in Dante’s hometown. I appreciate the local blog-o-sphere more than ever and want to share the love :-).

While some of the blogs I read in the beginning haven’t remained, after all many people have come and gone in this sometimes transient city. A product of life in a place that isn’t at all easy to actually live-work-support yourself.

Here is a list of blogs that I read on a regular basis whose words have made me feel at home, made me laugh or inspired me. And guess what, you should read them too!

  • 1. La Vita E Bella Blog. I know I am biased because they Kate & Rob are friends of mine but I also love their {read-her} blog. They are a young American family who have chosen to live and work from Florence and their blog is about their life here. I have seen them from the beginning of their journey until now – and seen the blog’s transition as well.  They embrace the Italian lifestyle and give hope to those looking to start a family in il bel paese. Well worth a read + they happen to take amazing photos of life {and their beautiful baby girl} around town! Some of my favorite blogs of her’s include her Tuesday – tech talks {I always could use some tips} and though I don’t have a kid myself, I appreciate the time and effort they take to blog about handling Florence with a baby.

  • Very well written art, travel blog & expat life by my friend Alexandra Korey.  I love her blog because she is a fabulous writer who actually makes me want to discover more about the art world in the city. She lets us know about cool night-museum-visit events such as this, cool street art in Berlin , and shares her sometimes hatred for Ataf (the local bus company).

  • Driving like a maniac. Kate Bailward is an English EFL teacher in none of than Sicily. She has a beautiful knack for storytelling and as an avid reader, I think this girl has what it takes to write a great book. Plus she has a pretty self-deprecating sense of humor which I really appreciate. Some of my favorite posts of her’s include The Motorcycle Diary & the hilarious ‘How to go Speed Dating‘ .

SO now it’s your turn! What are you reading that I may have missed? 


Georgette Jupe is a 'Tuscan Texan' digital social media marketing maven based in Zug, Switzerland and Florence, Italy. When she's not at her day job as editor at ITALY Magazine, she's creating social strategies for international clients and providing travel, foodie & life tips via her blog 'Girl in Florence'. Hobbies include plenty of reading, hiking, beagle cuddles, the hunt for the 'perfect' flat white and laughs with the girls.

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  • Avatar
    Elizabeth Petrosian 31.07.2013 at 20:03

    I am honored to be included in such illustrious company, Georgette–thank you 🙂

    It’s also comforting to know I am leaving Florence in such capable hands: you’re all fabulous bloggers and will do her proud!

    Un bacio,

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    Michelle 31.07.2013 at 20:56

    Thanks so much for the shout out Georgette! Your readers should also check out the excellent Bittersweet Gourmet by Amy Gulick (

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    Paige 01.08.2013 at 1:06

    I just returned from a 40ish day adventure in Italia. 12 of those days I spent in Firenze and LOVED, LOVED it. Right when I returned I started planning my next trip. Thanks for sharing these blogs as they will keep me company (here in Texas) in the interim.

    • Avatar
      ggnitaly84 01.08.2013 at 10:55

      Thank you Paige! I am happy you loved it :-). firenze is truly a great city. Where in texas are you from? I’m originally from San Antonio!

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    Cheoy Lee 09.10.2013 at 13:48

    Great post, Italy is such a beautiful place, desperately want to go back! Until then I’ll have lots of blogs to inspire me!

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      ggnitaly84 09.10.2013 at 18:05

      Thank you! I am inspired daily by these lovely ladies posts!

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    lizbert1 08.11.2013 at 18:33

    Great post, thanks! Just one question – where is the photo at the top taken as I’m coming to Florence in 3 weeks with a friend and would love to find it! Gerat view over the city too! Grazie!

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    ishitasood 13.02.2014 at 11:45

    Hi!! Loved ur blog posts 🙂 I visited Italy in September 2013 and I can say that I LOVE it..I can’t wait to go back soon someday … I wrote a lot of it on my blog. Please feel free to visit and keep writing more 🙂

  • About Me

    About Me

    Hi There!

    Ciao, I'm a curious American "Tuscan Texan" who has called Florence, Italy home for the past 13 years and now you'll find me between Firenze and Zug, Switzerland. Besides the blog, I am the editor at Italy Magazine and I also work as an established digital social media marketing strategist (5+ years) as well as a freelance writer. You might have seen my articles in Lonely Planet and a feature on my blog in Forbes. This space is my way to share what life is like living and working abroad, as well as provide up-to-date true advice on traveling, eating and living in Europe with tips for weekend trips. I'm married to a wonderful Frenchman and we have a Florentine beagle who rules the household. Keep in touch with our adventures with your favorite glass of franciacorta or espresso!


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